Not a month goes by without a brand finding itself at the center of a scandal because of a tweet gone wrong, an offensive advertising campaign, or risky positioning of a product that triggered an attack by Internet activists.
A reputation that took years to build can be lost in a day. To prevent this from happening to you, we provide an ethical audit to anticipate any criticisms you might face.
We have experts specializing in gender representation, inclusion, prevention of discrimination and non-violent communication. We understand how not to offend a girl with feminist views; what language to use to talk about: growing up, relationships, sexuality, mental health and the lives of people with special health needs.
If you want to create delicate, smart, ethical and progressive branded content, we can help you. We will analyze your channels of communication and provide recommendations.